Our Story

Hey there! I’m Melinda, the designer (and cat lover) behind Clowder Creative, a small-batch design studio in the mountains of Southwest Virginia! Clowder Creative was born from my love for life on the water and the art of creating pieces that feel personal... inspired by where we’ve been and what we love! Oh, and back to the cat lover part... around here, my office cats think they’re the real art directors... always demanding attention mid-project. The name Clowder means a group of cats and it's a perfect fit for a studio that’s always buzzing with creativity, curiosity, and the occasional meow!

By day, I’m an award-winning graphic designer with over 20 years of experience in design and marketing. By night (and weekends), I love to be out on the lake with my husband, rods out, playlists on... sparking new ideas for our next collection! Clowder Creative grew out of our shared love for design, adventure, and the outdoors, from casting lines on Buggs Island and hitting up all of our favorite East Tennessee Lakes! We love creating lake-inspired apparel and gear that works hard, wears well, and keeps you looking great wherever the day takes you!

Every piece we make carries a bit of our story, the places we’ve explored, the memories we’ve made, and the lakes that keep calling us back, but that's not where it ends... we’ve got plenty of new projects brewing beyond the water. Stay tuned for what’s next!